Marketing and Social Media 101 - Build A Better Business Online

Written By: Eileen McGovern?on?March 3, 2012 One Comment

So you?ve decided to start your Internet marketing campaign. Good, what have you been waiting for anyway? If you own any brand of company, you need to completely embrace all that marketing and social media has to provide. If you don?t know anything else about either one, don?t worry. Use this brief article as a primer for what you need to know to get yourself begun on social media management.

First of all, you definitely want to take a good hard look at your website. When was the last time that you renovated it? If you really cannotrecall the last time that you updated your site, then shame on you. Everyone has a website these days and there is a valid reason why people spend thousands of dollars on good ones. It?s because they are your virtual online marketing window to the world.Possible customers see this and judge your company on it. You know that term, ?Always make a good first impression?? Guess what? There is a reason why it rings true.

Marketing and social media are becoming more interlaced every day. Companies can be made and broken because oftheir Facebook and Twitter pages. They can find financial solvency on the same website where you can raise a farm and play poker. But guess what? A billion Facebook users means a billion possible customers are waiting for you.

What lots of people don?t realize about social media management is that it?s more than just having a flashy site and a Facebook page. You also need to know how to be found on Google when people do keyword queries. If you don?t know about keyword searches and search engine optimization, you might have to look it up. You might also want to consider hiring an online marketing firm to support you.

The Internet is a tremendous thing, a medium that brings people together in ways that the developers of Arpanet could never have imagined. They most likely never envisioned companies that would have their livelihoods dependent on it. But online marketing could possibly be the difference between bankruptcy and solvency for manycompanies. If you are just initiating your Internet marketing campaign, then welcome to the big time.

Do you want to find out more regarding web marketing and reputation management? If so, contact fishbat today for more information.

Tags: Internet marketing

Source: http://articles.buildabetterbusinessonline.com/marketing-and-social-media-101/

brandon jacobs rupaul meet the press steelers vs broncos chris herren jay z calvin johnson